Brand Guidelines

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Table of contents
Our Logo
Logotype
Logotype Clear Space
Dos and Don'ts
Symbol
Symbol Clearspace
Our Color Palette
Our Typefaces
Headings
Body text
Brand Imagery
Our LogoLogotype﻿
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LightLight
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DarkDark
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O.XYZ_Logo.zip212KB, Uploaded last week
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Logotype Clear Space﻿
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Dos and Don'ts﻿
✅✅
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❌  DON'T rotate the logo❌  DON'T rotate the logo
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❌ DON'T change the color or tone outside
the provided assets.❌ DON'T change the color or tone outside
the provided assets.
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❌ DON'T apply a drop shadows❌ DON'T apply a drop shadows
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❌ DON'T distort or warp the logo in any way❌ DON'T distort or warp the logo in any way
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❌ DON'T use low contrast❌ DON'T use low contrast
Symbol﻿
LightLight
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DarkDark
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MonochromeMonochrome
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O_Logo Kit.zip6MB, Uploaded last week
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Symbol Clearspace﻿
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Our Color Palette﻿
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Primary colorsPrimary colors
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Secondary colorsSecondary colors
Our Typefaces﻿
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Headings﻿
PP Neue MachinaPP Neue Machina
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PP Neue Machina.zip262KB, Uploaded last week
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Body text﻿
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ABC Diatype
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Brand Imagery﻿